But since you probably follow so many people, it’s impossible to serve you all the content from all the people you follow. The job of Instagram is to serve its users the best and the most entertaining content from the people they’re following. But would you believe it if I told you they also consider the amount of engagement (likes, comments, shares, etc.) each post gets, too? Yes, they do! And that’s why you probably see more celebrity/brand photos and videos in your feed than you see your friends and family. If I may ask you, how do you think Instagram arranges posts in your feed? By “time of publishing”, right? Well, that’s technically correct. Analyzing the Importance of Instagram Likes And even today, it’s claimed they are more critical than when we had them on the counter.īecause likes are now a “very important ranking factor” on Instagram! And you also need to aware which sites useful to grow organic Instagram followers and which not. Well, hidden or not, likes are still a crucial part of Instagram. Naturally, someone might ask, since Instagram no longer shows likes on the counter, why to bother buying likes then after all, nobody will see it. And that was the death of the likes buzz.
As such, users made a lot of fuss about it until it reached a point where it started affecting people’s self-esteem, ego, and mental health.Įventually, Instagram decided to stop showing how many likes posts have generated.
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